Digital marketing metrics are not the only ways to measure success in digital marketing.
You can also track the metrics you’re tracking.
We recently ran a podcast called How to Measure Your Brand’s Value and Digital Marketing Audit, where we shared the best practices for measuring and comparing digital marketing metrics.
We recommend listening to the podcast to find the best way to measure digital marketing success.
To find the right metric, you’ll need to understand digital marketing and how it fits into your organization’s digital strategy.
If you’re not familiar with digital marketing, we recommend checking out Digital Marketing Summit, Digital Marketing Analytics, and Digital Media Analytics.
Digital marketing is the new frontier in digital advertising, and you’ll be hard-pressed to find a better place to find great content and insights.
But how do you know if your digital marketing strategy is working?
How can you measure digital advertising’s performance, which metrics should you track, and what to focus on in your digital strategy?